Norwegian Cruise Lines

Norwegian Cruise Line

Compilation of projects created for Norwegian Cruise Line while having the opportunity to work for VIVA Creative as a Graphic Designer.


Norwegian Cruise Lines - Behind the Scenes

A behind-the-scenes video created to promote NCL’s newest ship, the “PR1MA,” and its innovations and elegance.

Sketches recreated with inspiration from the original ship builders’ drafts. Created in Illustrator to then be used as motion graphic assets


Norwegian Cruise Lines PR1MA Christening in Iceland

Animation created for the Façade of the Harpa Concert Hall located in Reykjavik, Iceland. This animation was designed to play during the christening event of NCL’s newest ship, the “PR1MA,” in August 2022. The animation is a recreation of the famous northern lights seen over Iceland.

Our creative team consisted of

-Justin Boyd: Event Producer
-Brent Schmuck: Motion Graphic Designer

Norwegian Cruise Lines “Social27”-

Social27 is a platform VIVA and Norwegian Cruise Line used to promote and keep in communication with their clients through social media updates for the upcoming launch of their newest ship, “The Norwegian PR1MA.”

“Social27” Emails-

Email campaigns were sent to NCL partners and cruise-goers to promote registration through Social27.


Embark with NCL Season 1 & 2-

“Embark with NCL” was hosted by Social27 as a way for audience members to stay connected with NCL and embark on an adventure with them.


Norwegian Cruise Lines “Earth Day The Power of Partnership”

An Earth Day conference held by NCL at their Miami headquarters to address their sustainability plans for the future to their partners.

On-site banners and directory signage.

Animated signage used to better catch attendees’ attention; intended to mimic the waves of the ocean while using NCL branded colors.


Norwegian Cruise Lines Global Town Hall-

Conference held at NCL’s headquarters in Miami for their international partners.


Norwegian Cruise Lines Vision 2025-

Conference held at NCL’s headquarters in Miami for their international partners to present their road map leading up to 2025.


Norwegian Cruise Lines PR1MA Art Map-

An app used by passengers on the PR1MA to locate all of the art on the ship. The ship’s maps were originally given to us from NCL themselves, then redesigned to match the PR1MA’s brand guidelines. All pieces of art received their own QR code that could be scanned and lead to a page with more information about the art and its artist.

QR Code Examples-